In my many years of experience as a commercial and fine art photographer, I found that the greatest downfall of photographers and artists is a lack of business knowledge, particularly in terms of pricing. This 2-week, 8 hours intensive workshop is designed to give the attendees a solid foundation in running their business, either in the commercial or fine art genres.
The topics explored in this workshop include: business legal structures, insurance, accounting, sales tax, business licenses, pricing models and costs of doing business, marketing basics, correct and up to date model and property releases, estimates and bills of sale, terms and conditions, branding, competition research, promotions, exhibition proposals, artist CV’s, websites, social media and much more.
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